André is an ACCREDITED FAMILY BUSINESS CONSULTANT and the co-founder and Chief Convener of FABASA (FAMILY BUSINESS ASSOCIATION OF SOUTH AFRICA). He consulted more than 300 family businesses in SA and elsewhere. CLICK ON PICTURE TO READ MORE.
BUSINESS / MARKETING STRATEGY
André has an extensive background in business and marketing strategies in various economic sectors and worked on business and marketing strategies with various consulting and marketing agency firms, such as McKinsey’s & Company, Gemini, Boston Consulting and Heroes. CLICK ON PICTURE TO READ MORE.
Dolphins are a perfect analogy for strategy.
With grace and willingness to explore the oceans, dolphins capture the imagination and emotions of many. This intelligent mammal can swim fast and far and dares to explore new areas and opportunities. This natural appetite for risk in unknown waters is like the true entrepreneur and a prerequisite for not only surviving but thriving in the long run.
The Business Landscape is a Whirlpool of Change. Just as a whirlpool rotates forever, there is a constant change in the business environment. Change can sometimes be drastic, such as the impact of a pandemic like COVID-19. It challenges us to reconsider our traditional way of thinking and doing. We can no longer just focus on the familiar and must confront ourselves with a changing marketplace. It is important to decide now what will make us competitive in the future.
Dolphins are constantly swimming to new oceans and seas in search of opportunities, despite the potential risks. Our plan needs to be in place and adapted so that we can seize opportunities as the Business Landscape changes.
PUBLIC PRESENTATIONS & WORKSHOPS
André is a well-known public presenter on various business related topics. Various presentations & workshops are hosted by André and his Associates. CLICK ON PICTURE TO READ MORE.
BOOKS & DVDs
André published nine books and over 2500 articles in newspapers and business magazines on important business, financial and leadership lessons. His book, BEMARK of BEVARK, was listed by SAKE RAPPORT as one of the four best business books for 2014. His newest book, A Tale of Two Brothers (spiritual novel), was launched in December 2020 and was in reprint within six weeks.
Some Corporate Clients
Some Family Business Clients
WESTERN & EASTERN CAPE
BOPLAAS 1743 – CERES : Fanie van der Merwe and other Van der Merwe family farmers in the Koue Bokkeveld e.g. Naas van der Merwe and WP van der Merwe
LAASTEDRIFT – MATROOSBERG : Rossouw Cillié
JIREH BOERDERY – RIVERSDAL : Willemse broers
MAT ZONDAGH LANDGOED – LANGKLOOF : Francois Zondagh